Katherine Morse has a unique perspective on consumer behavior, having earned a BA in anthropology from Sweet Briar College and a BS in psychology with a concentration in human services from the College of Coastal Georgia. She also holds an MS in marketing with a digital marketing concentration from Southern New Hampshire University, which she earned in June 2020.

 

In April 2019, Katherine formed Vixen Creative Marketing, LLC to help small businesses grow their social community and retain customers. As the name suggests, Vixens are known for their slyness, and Katherine leverages her out-of-the-box thinking to problem-solve and find solutions that may not be immediately visible to an outsider. With a creative approach that draws from the artist's perspective, Katherine helps businesses connect with their target market through engaging storytelling and content creation.

 

Katherine's work experience spans a variety of industries, including education, environmentalism, Fortune 500 companies, nonprofits, archaeology, medicine, real estate, tourism, food and beverage, and hospitality. Her education in anthropology and psychology has honed her research skills and understanding of consumer behaviorism, making her detail-oriented and adept at social listening.

 

If you're looking to grow your social community and connect with your target market, Katherine is the person to contact.